Last Updated on: Sat 28 Dec
BENGALURU EDITION
Page No. 01

Chronicles of Shubhank


Who is Shubhank Sharma?
Kota, Rajasthan – Shubhank Sharma’s journey from a civil engineering graduate to a designer in the fintech space is one of passion, reinvention, and self-discovery.
Born in Kota, Rajasthan, Shubhank grew up with a love for his home state's rich culture. After completing his degree in Civil Engineering from the Manipal Institute of Technology, he realized that his true calling lay not in structures of steel and concrete, but in the creative world of visual arts. His leap into product design marked the start of a new chapter, driven by a desire to blend creativity with technology.
Today, Shubhank works with Epifi Wealth (Fi Money), where he combines his artistic skills with fintech innovation. Despite his notorious school and college days, where he was known for his rebellious streak, Shubhank remains the same—determined, curious, and focused on one question: How can I be better?
With a passion for growth and a relentless drive to push boundaries, Shubhank is now on the lookout for like-minded people to collaborate and continue his journey of self-improvement and creative exploration.
Vol. 04
Page no. 05
Owning the Design sytem in an Indian Fintech startup
Everyone talks about design systems, and you might at the same find a lot of good open-source design systems. But most of the time, we forget that people managing it on a day-to-day basis behind the scenes have to collaborate with everyone in the team, even if they work on completely different teams/products. This ownership helps one understand what really is scalability, and designing for everyone not just for users but designing with and for other designers.
But it was not just managing the design system and coordinating with others. Other designers, but at the same time, find other ways to optimise the system and keep iterating for new ways to reimagine the existing components.
When the time comes to revamp the app's UI, the design system is the first element related to brand design that gets prioritized and developed. Being an integral part of this journey helps one understand that product design is not just about creating screens for an optimal user experience; it involves collaborating not only with the team but with the entire organization. It requires understanding every aspect of the business and presenting components in a way that...